PURITO | SEA BUCKTHORN VITAL 70 CREAM

Be sure to catch my blog article on Purito titled, Brands I Love: Purito the Best Clean Skincare from the World of K-Beauty. You can catch the full piece here.

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I wanted desperately to test and evaluate Purito’s new Sea Buckthorn Vital 70 Cream in time for my summer moisturizer series, but the shipping from South Korea took longer than usual. It’s cool, I finally got my hands on it!

Sea Buckthorn Vital 70 Cream would have been among the lightest of my 10 selections. It’s on the light side even for a K-beauty gel cream. The 100% natural, vegan cream contains 70% Sea Buckthorn extract (rather than the more common oil). If you’re not familiar with the unique benefits and qualities of Sea Buckthorn, know that the experts of the Paula’s Choice Research Team consider it among the best natural extracts used in skin care.

From the PC team: “Also known as seaberry, this berry is a good source of vitamin C as well as various B vitamins, vitamin E, lycopene, phytosterols, and numerous phenolic compounds that provide antioxidant benefit. A unique aspect of this fruit extract is its ability to help stabilize elements in skin that would normally break down in the presence of peroxide and other types of free radicals. Like other berries, it also has a pronounced soothing effect on skin.”

References for this information:
Planta Medica, January 2018, pages 26-33; Oxidative Medicine and Cellular Longevity, January 2016, ePublication; ISRN Pharmacology, March 2012, ePublication; Journal of Food Science, November 2008, pages C615-C620. See Hippophae rhamnoides Hippophae Rhamnoides (seaberry) fruit extract

You may not know, too, that it’s one of two star oils in the Herbivore Phoenix facial oil!

Purito’s fragrance free, pH 6 face cream is ideal for all skin types in summer and ideally suited for oily skins all year round.

In addition to the concentration of Vitamin C found in the Sea Buckthorn, there’s a healthy level of Niacinamide to help keep pores clear — likely between 2-4%.

If you’re looking for a super lightweight natural moisturizer with a moderate brightening effect, give this Purito cream a look.

For added brightening, consider layering it over a separate Vitamin C serum.

If you have a serious concern for clogged pores, try a dedicated Niacinamide serum prior to applying Sea Buckthorn Vital 70 Cream. It’s good, it’s clean, it’s natural — and 100% pro-skin health.

SHOP THE BLOG: For a limited time, purchase the Purito Sea Buckthorn Vital 70 Cream for $16.06 (reg. $20) here.

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